Lesaffre, a company based in France, has announced its plans to enhance its investment in Egypt, targeting a total of $100 million.
Minister of Investment and Foreign Trade, Hassan El Khatib, discussed Lesaffre’s investments in Egypt during his ongoing visit to Paris.
The Minister has held several meetings with French companies interested in investing and expanding in the Egyptian market. These meetings addressed the expansion plans of the respective companies within the Egyptian market, as well as the incentives required to facilitate these investments.
Among the participants in these meetings were L’Oréal, known for its operations in the pharmaceutical and cosmetics industries; Sanofi, which is active in the medical field; Lesaffre; the Rothschild Group; and Eurazeo.
The group is exploring the potential for establishing a presence in the Egyptian market, especially in sectors such as infrastructure, logistics, and asset management.
The investment plan comes as the Egyptian government looks to boost private sector participation and expand the tax base through incentives, encourage the integration of the informal economy, and work on a medium-term strategy to ensure stable tax policies and increase certainty for investors.
To achieve this, the government has launched a package of tax facilitations to regain investor confidence, build partnerships, and help investors compete effectively on both local and global levels.